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Organic Instagram Growth and The Law of Reciprocity

What is the Law of Reciprocity? Have you ever noticed that you feel moved to do something for people who have done something to help you – even if they haven’t asked you to? Social psychologists call this compelling feeling the Law of Reciprocity. The law of reciprocity essentially states that when someone does something […]

Instagram Best Practices to Grow Your Account Organically

Best organic growth techniques to grow your Instagram Here are 20 Instagram Do’s & Don’ts to help you optimize your account growth.  By implementing Instagram best practices into your social media strategy you will gain more followers and increase engagement. Instagram Don’ts 1. Don’t be afraid to be creative when it comes to content Experiment!  […]

4 Keys to Avoiding an Instagram Shadowban

Are you experiencing significantly less engagement?  Do your posts not seem to be getting the same exposure they did before?  Are they reaching anyone at all? If these are things you’re observing with your Instagram account, there’s a good chance you’ve been shadowbanned.  Normally you will receive a notification if your Instagram account has been […]

Get Ready For Lift-off And Go Live

What are you and your business up to?  Care to share some insights into your new product or service?  Feeling good at the event you’re attending or excited about the adventure you’re embarking on?  Take “stories” a step further with Instagram’s “Live” feature, one of the more fun and engaging ways to gain more exposure, […]

Follower Fortune or Fraud, The Dark Side of Buying Followers

So you’ve set up social media for yourself and your business.  You’re excited to start sharing your brand on Instagram, Facebook, Twitter, etc. and you invite your friends and family to like your accounts.  A smile makes its way across your face each time you get a notification letting you know someone new is following […]

How To Hack Instagram’s Evolving Algorithm

Trying to get a grasp on Instagram’s algorithm might sometimes feel like you’re navigating a giant maze.  Especially when every year arrives with a new set of updates making half of what you mapped out the year before irrelevant or mean something totally different.  While it may be confusing or potentially frustrating, don’t give up! […]