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Instagram: Content is king

We’ve all heard the famous quote from Bill Gates saying “content is king”, but what does it really mean in terms of Instagram?  At Social Sensei we strive to bring more traffic and engagement to your profile but we don’t control the content you make.  If you really want to retain followers and attract new […]

What’s the deal with ghost followers?

What is a ghost follower you might ask?  Ghost followers are users on social media platforms who remain inactive or do not engage in activity.  These accounts may be created by people or by social bots.  They seem harmless don’t they?  In actuality ghost followers harm your engagement.  Sure your following looks bigger, but whats the point […]

Instagram Stories: To post or not to post?

Instagram’s story feature has been around since March 2017 but we still get a lot of businesses asking if they should be utilizing them in their daily content creation.  The answer is YES!  The great thing about Instagram stories is that there are so many different ways you can use it. If you’re a blogger […]

Tips and tricks to improve your Instagram engagement

With Instagram changing what seems like every week, a primary concern that a lot of people ask us is about their suffering engagement.  Well you’re not alone, since Instagram has been implementing their new algorithm everyone has been taken a dive in their engagement, but that doesn’t mean you can’t get it back, so we’ve […]

How to use #hashtags on Instagram

Although social media is still relatively new to society, its becoming more and more the norm of everyday life, so much that the word hashtags is now recognized in the Oxford dictionary in 2010.  By simply adding the (#) pound sign next a word or even emoji, categorizes the content and then makes it discoverable.  […]