For the longest time it seemed that nobody knew exactly how to use Instagram’s direct messaging feature to their greatest advantage. From spamming and attempts at match-making to countless unsuccessful sales pitches, the potential provided by this personal line of connection was being wasted away by most users on the platform. Thankfully businesses are starting […]
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Over 70% of businesses in the US currently use Instagram and a majority anticipate that number will rise. Regardless of whether it’s captivating photos or amazing videos, Instagram is the home of visual content. The main issue is, much like Facebook, it’s getting harder to organically show up in front of your followers. Instagram says […]
Instagram has a user base that has climbed up to over 800 million active accounts since it’s launch in 2010 and as a top social platform shows no sign of stopping there. Just as one might assume however, a percentage of those 800 million users are not actual people utilizing the platform but are bots […]
What is the Law of Reciprocity? Have you ever noticed that you feel moved to do something for people who have done something to help you – even if they haven’t asked you to? Social psychologists call this compelling feeling the Law of Reciprocity. The law of reciprocity essentially states that when someone does something […]
We’ve all heard the famous quote from Bill Gates saying “content is king”, but what does it really mean in terms of Instagram? At Social Sensei we strive to bring more traffic and engagement to your profile but we don’t control the content you make. If you really want to retain followers and attract new […]
Instagram’s story feature has been around since March 2017 but we still get a lot of businesses asking if they should be utilizing them in their daily content creation. The answer is YES! The great thing about Instagram stories is that there are so many different ways you can use it. If you’re a blogger […]