SEO Optimization

GENERATE HIGHER QUALITY LEADS THAT CONVERT INTO SALES EASIER

WHY DOES YOUR BUSINESS NEED SEO?

Organic Search Is the Primary Source of Website Traffic

Organic search is a huge part of most business’s website performance, as well as a critical component of the buyer funnel and ultimately getting users to complete a conversion or engagement.

As marketers know, Google owns a significantly larger portion of the search market than competitors like Yahoo, Bing, Baidu, Yandex, DuckDuckGo, and the many, many others

That’s not to say that all search engines don’t contribute to a brand’s visibility — they do — it’s just that Google owns about 75 percent of the overall search market. It’s the clear-cut leader and thus its guidelines are important to follow. But the remaining 25 percent of the market owned by other engines is obviously valuable to brands, too.pic-head3That’s not to say that all search engines don’t contribute to a brand’s visibility — they do — it’s just that Google owns about 75 percent of the overall search market. It’s the clear-cut leader and thus its guidelines are important to follow. But the remaining 25 percent of the market owned by other engines is obviously valuable to brands, too.

Being highly visible as a trusted resource by Google and other search engines is always going to work in a brand’s favor. Quality SEO and a high-quality website takes brands there.

SEO Builds Trust & Credibility

The goal of any experienced SEO is to establish a strong foundation for a beautiful website with a clean, effective user experience that is easily discoverable in search with thanks to the trust and credibility of the brand and its digital properties.

Many elements go into establishing authority regarding search engines like Google. In addition to the factors mentioned above, authority is accrued over time as a result of elements like:

-Quality backlink profiles.
-Positive user behavior.
-Machine-learning signals.
-Optimized on-page elements and content

Being highly visible as a trusted resource by Google and other search engines is always going to work in a brand’s favor. Quality SEO and a high-But establishing that authority will do more for a brand than most, if not all, other digital optimizations. Problem is, it’s impossible to build trust and credibility overnight — just like real life. Authority is earned and built over time.website takes brands there.

Establishing a brand as an authority takes patience, effort, and commitment, but also relies on offering a valuable, quality product or service that allows customers to trust a brand.

SEO Traffic is more likely to Convert Leads into Sales

Traffic on search engines is the best traffic. Why? Because people are actually searching for the problem you solve. You can “pull” traffic to your business. You do not have to “push” out advertisements to persuade people to buy. Search traffic is already interested in your products and services. This is why the SEO industry is worth $65 billion.

SEO traffic is more likely to convert than other sources of traffic. In fact, search traffic has the best conversion rates for most websites. By positioning yourself on search engines, you are positioning your business to win more conversions.

SEO is not a myth. You will increase your leads and sales if you offer a viable product or service. However, you must invest in the best SEO strategy. With a winning SEO campaign, your business will be on it’s way to higher conversions.

How It Works

Develop A Comprehensive Social Media Strategy

Setup

If you aren’t on google analytics & google search console, don’t worry, our team will create your accounts and make sure you are setup for success. Your dedicated account manager will walk you through the process step by step to ensure you know exactly what is happening and what needs to be done to accomplish your goals.

Keyword Research

We start with an analysis of your competitors websites to see what keywords they are using, what is working, and what isn’t. We compile a list of the best keywords for your website to target and create a backlink strategy so that your website will start to show up in search engine rankings around the world.

Optimize

Every month we will compile reports to show how well you performed and optimize your backlink strategy for the following month. This will allow you to gain page rank over time and eventually make your way to up the rankings so that you can generate more organic traffic to your website.

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