Instagram is the second most accessed network behind Facebook. This popular visual-first marketing platform enables brands to hyper-target niche audiences. It also offers an opportunity to develop a loyal following that grows with your business.
In reality, Instagram is one of the world’s most widely used social networking platforms, with over 500 million daily users. Because of this, many companies and social media influencers use the latest Instagram social media strategies to expand their business and increase the number of people who see their profiles.
They also try to have the best social media management agency to boost their productivity and gain real Instagram followers.
Do you want to know the best way to grow your Instagram followers? If yes, visit Social Sensei now. We are one of the most reputable social media marketing agencies. We have worked with thousands of businesses, so we are confident that we can help you gain followers on Instagram and achieve your social media goals.
If you want to know more about how to grow Instagram followers, keep reading.
How to Grow Instagram Followers in 2022?
There are so many ways to grow your Instagram followers. The best ones, however, are:
- Using Instagram Reels:
Reels are entertaining videos you can share on your profile to gain more audience, views, and followers. They feature several different tools, including ones for music, video effects, and creativity. To reach a larger audience, make sure to keep your account public.
Instagram says, “Reels are the best place to grow creatively, grow your community, and grow your career.” It is still the fastest growing format on Instagram, where users spend 20% of their app time watching them.
If you can only make one change to your social media strategy to concentrate on growing your Instagram account, start posting more and more reels there. Here are some of the things you should consider while making reels:
Keep your content unique: To reach a wider audience, it’s important to make reels with unique content. If you create reels based on already-published content, you’ll only attract a few viewers, but if you create original and compelling content, your audience might reach into the millions. If you don’t have any unique content, start making reels about trending topics. This will increase the chance of your reels going viral and getting in front of new viewers.
Content should be simple and relatable: It’s not important to put so much effort into the production and creativity of reels every single time. Your content could also be simple but relevant to your audience. Sometimes, a simple product-based reel with an attractive song can go viral more than a proper, highly produced reel.
Educate your audience: If you’re making a reel about your particular product, maintain a proper balance between education and entertainment. For example, you can tell your audience about the features and benefits of your product while using modern music and effects. Value-based content that improves and enriches your audience’s lives is sure to go a long way.
- Optimizing your Instagram Profile:
Think about what you want your audience to do when they visit your Instagram profile. Do you want them to follow you, visit your website, or engage with your content? Making an attractive profile is important if you want to grab your new viewers’ attention and make them click the “follow” button.
Here are some things that will help make your profile more noticeable and get more relevant followers:
- Fill out the complete business and contact information on your profile—for example, phone number, email, website, location, etc.
- A piece of basic information about your brand is essential that tells viewers who you are and what you do and gives them a reason to follow you.
- A clear call to action is also important to tell people to follow you.
- Upload your website link on your bio.
- Make your profile picture high-quality (a photo of yourself or a company logo)
- Use highlights to promote your products and services or customer reviews.
- Using the Right hashtags:
Hashtags are another important yet easy way to increase your audience, which is essential for increasing your Instagram follower count. Post interesting, new, and engaging photos with trending hashtags to gain more views and followers. You can also put specific hashtags to make it simple for users to find your photos when they are looking for particular items.
So which hashtags should you use? Users on Instagram favor some hashtags over others, much like on Twitter and other social media platforms. Therefore, utilizing popular Instagram hashtags increases your chances of being found and reaching new users.
Using the right hashtags will help you in many ways:
- Your post might appear on the hashtag page for that topic. As a result, even people who don’t follow you can see your post if they click on the hashtag.
- Your post might show up in Instagram search results if you use hashtags.
- Because users can choose to follow hashtags they are interested in, your post may appear in the main feed of users who are specifically interested in your topic. These users are highly targeted potential followers who have viewed your content but haven’t followed you yet.
- Attracting your competitors’ followers:
One of the best ways to increase your following on Instagram is to find and engage with the followers of your top competitors’ accounts. By following your competitors, you will know how these people express their interests like yours.
So, how can you convince your competitors to follow you? Well, there are many ways to engage with Instagram users. The more work you put into it, the more engagements and followers you’ll get.
On Instagram, there are three main categories of engagement:
- Follow accounts
- Like photos
- Comment on posts
You can also use a few emojis to give your content some personality.
Don’t want to spend the time to do it yourself? That’s where hiring a social media agency like Social Sensei can help you grow your social media on autopilot while you do other things like focus on growing your business. Schedule a free consultation with us today to learn how Social Sensei can help optimize your social media strategy.
- Posting at the right time
Study your followers’ behavior and learn when most of them are active. You can segment them into different locations, time zones, etc.
You can get a detailed analysis of your posting history and their corresponding engagement. This report will also highlight the best times to post. You can get great insights free from Instagram analytics for business accounts, found under the Followers section.
You may want to consider using a social media scheduling tool to automatically publish your posts when your audience is the most engaged and use the full potential of timing your posts.
Having a huge follower base is crucial to getting your message out there; in front of your target audience. Your followers serve as your potential customers, so more followers mean more customers, which increases your chances of getting sales. However, instead of investing in marketing strategies that will have you buying fake followers, why not invest in Social Sensei’s proven and tested Instagram social media strategies?
Want to learn more about social media strategies and what works best for you? Visit Social Sensei now and work with our social media experts. Let us help you pair your business with the right growth plan to gain real Instagram followers, increase brand exposure, and boost your credibility. Sign up today to take your account to the next level, or click here to schedule a FREE 15-minute consultation with us.
Leverage the power of influencer marketing to grow your Instagram followers organically
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More About Social Sensei
Having a huge follower base is definitely crucial to getting your message out there; in front of your target audience. However, rather than invest in marketing strategies that will have you buying fake followers, why not invest in Social Sensei’s proven and tested Instagram celebrity marketing strategies instead?
At Social Sensei, we team up with big names in different industries to help you grow your Instagram followers organically. We’ve worked with hundreds of happy clients and have generated thousands of new followers for those who have signed up with us.
Will celebrity or influencer Instagram marketing get your account banned on Instagram? No. This type of Instagram marketing is a legitimate way for you to grow your Instagram followers organically, so you don’t have to worry about getting shadow banned or action blocked on the platform.
We guarantee account safety, so you never have to worry about your Instagram account being banned or action blocked. The best part? Your success is our success, so if you don’t see the numbers you expect for your follower’s list, we will continue working for you until you do.
Ready to take your Instagram account to the next level? Work with the experts at Social Sensei to help pair your business with the right growth plan to help you gain real Instagram followers, increase brand exposure, and boost your credibility. Sign up today to take your account to the next level or click here to schedule a FREE 15-minute consultation with us.