Are your Instagram strategies for 2020 still up-to-date?
Here are some key updates to Instagram’s features that you should know so you could continue monetizing your account big time.
Upcoming Ads on IGTV
One exciting update for IGTV is that soon you can start putting your ads on IGTV videos that perform really well. Right now Instagram is in the process of testing this feature to see which advertising experience works for its users, but you can definitely look forward to this in the near future.
The goal here is to make sure that advertisers get great results and see more conversions for their ads while keeping users happy and without affecting the number of views that the creators get.
Shoppable Posts on Instagram
This is one of the most exciting feature updates on Instagram, especially if you have an online store and are advertising on the platform. Isn’t it great to finally make it easier for your followers to get their hands on your product without having to redirect them all the time to the link in your bio?
To access this feature, make sure that you have your Instagram business account up to date. This clickable product tag feature is available not only for your posts but also for your Instagram Stories.
So if you’re interested in boosting your website traffic as well as improving your conversion rates, you’d better start making use of this clickable product tag feature to start monetizing your Instagram account real time.
Seamless Integration of Messenger and Direct Messaging Features
Now this update is still in the works and won’t probably go live until maybe later this year or early next year. But we already know that Instagram is looking for a way to seamlessly integrate its messaging functions with that of Facebook and WhatsApp. Once that happens, it will be easier for you to advertise your brand across platforms and generate even more sales online.
Paid Badges for Influencers’ Live Videos
As we know, Instagram’s IGTV feature has yet to gain real traction on the platform. So Instagram has launched the paid badges feature to increase the appeal of IGTV as well as keep the population away from its competitors. Plus, influencers are beginning to play an increasingly important role in marketing products online, which partly explains why Instagram rolled out this paid badge feature.
So with this recent update, followers can now purchase badges during an influencer’s live video. Remember Facebook’s badges? Instagram’s paid badges are roughly similar to that. Users who purchase an influencer’s badge get more chances of standing out during the live video, since their comments are spotlighted because of their badge.
And it does give influencers added motivation to do live videos on IGTV right? And with influencers dominating the marketing landscape these days, it would do you real good if you start investing in influencer marketing as early as you could.
Instagram is Upgrading to Beat TikTok
Instagram is finally going to get a new upgrade to level with its competitor, TikTok, with the new Instagram Reels feature. This feature, which has already been released in countries such as France and Germany, will finally make its debut in the US next month. And the timing couldn’t be more perfect, with the US (as well as other countries like India) trying to ban TikTok because of its ties with China.
Instagram Reels is largely similar to TikTok’s, allowing IG users to record and edit videos straight from the Instagram app. This is not the first time that Facebook has tried to compete with TikTok. In fact, in November 2018 Facebook launched the app Lasso as a direct competitor. Unfortunately, that app didn’t get the reception Facebook hoped for and it was ultimately discarded. Now Facebook is relying on Instagram Reels to accomplish what Lasso did not.
As to whether IG Reels will prove to be more user-friendly than TikTok remains to be seen, but we’ll definitely be back with an update for you once this feature launches here in the U.S.
Leverage the power of influencer marketing to grow your Instagram followers organically
What if you found an Instagram growth plan that could save thousands of hours of your precious time and still grow your account 10X—even 100X as fast—completely organically?
What if it was 100% safe—100% compliant with Instagram’s terms of service in 2021—and your growth was 100% guaranteed?
You’d probably say we’re 100% full of #$%*!
But as hundreds of our happy clients have already discovered, it’s one-hundred-and-fifty-percent possible. They’ve been watching thousands of real, location targeted followers pour into their accounts every month.
Month after month. No bots. No automation. 100% human hands. And each of them are enjoying their very own dedicated account manager who oversees their growth and works to help them reach their business goals.
Does that sound like some action you’d want in on?
Find out how Social Sensei can get you thousands of followers organically—give you powerful credibility—and drive massive amounts of exposure to your Instagram account. Just click the link below!
Skyrocket My Following 100% Organically!
More About Social Sensei
Having a huge follower base is definitely crucial to get your message out there; in front of your target audience. However, rather than invest in marketing strategies that will have you buying fake followers, why not invest in Social Sensei’s proven and tested Instagram celebrity marketing strategies instead?
At Social Sensei, we team up with big names in different industries to help you grow your Instagram followers organically. We’ve worked with hundreds of happy clients and have generated thousands of new followers for those who have signed up with us.
Will celebrity or influencer Instagram marketing get your account banned on Instagram? No. This type of Instagram marketing is a legitimate way for you to grow your Instagram followers organically, so you don’t have to worry about getting shadow banned or action blocked on the platform.
We guarantee account safety, so you never have to worry about your Instagram account being banned or action blocked. The best part? Your success is our success, so if you don’t see the numbers you expect for your followers list, we will continue working for you until you do.
Ready to take your Instagram account to the next level? Work with the experts at Social Sensei to help pair your business with the right growth plan to help you gain real Instagram followers, increase brand exposure, and boost your credibility. Sign up today to take your account to the next level or click here to schedule a FREE 15-minute consultation with us.
